Selmark S.L. was founded in Vigo (Galicia, NE Spain) in 1975 with the aim of selling women’s lingerie collections that were comfortable, functional and offered high-level quality and design. In 1984, the firm entered into a 5-year manufacturing and sales contract with the prestigious French company Nina Ricci, giving it a foothold in the medium-high quality lingerie segment. This enabled the company to raise the quality of its processes and products and to gain a position in this segment. In the 1990s, the company underwent a decade of growth and internationalisation. And since 2008 it has been housed in premises of over 10,000 m2, enabling its production capacity and logistics to be improved and allowing it to undertake new business ventures.
Selmark is today a big company with an international name and it competes in terms of quality and price with the leading lingerie companies worldwide in the medium-high and high segments in the lingerie market. The Selmark brand is now present in over 30 countries around the world thanks to the implementation of new design and pattern-making technologies, the quality control processes used for all its products and the company’s professionalism and commitment to customer service.
Now, nearly two decades since the company first ventured into international markets, over 30% of its production is exported. One of Selmark’s main achievements is to have maintained and consolidated long-term partnerships. Today the brand is present in Latin America and most European countries, primarily in the EU Member States.