It's the worldwide leading brand for distinguishing lollipops and it is within the top worldwide brands for sugar confectionery.

The Chupa Chups ® brand has become global and reached out a consumer public with no limitations of age, sex, nationality or religious beliefs.

The company provides it in over forty flavours ranging from the classics (strawberry, chocolate and vanilla) to the more exotic tastes (mango, hot chilli and lychee).

The company has a presence in over 100 countries, producing more than 2,750,000,000 units annually and with access to over 1,000,000 sales outlets.

The awareness and well-known status of the brand is very high in countries such as Spain, France, Italy, the United Kingdom, Portugal, Russia, Korea, New Zealand and Australia. It is probably the most famous Spanish brand globally recognized.

Since the company became a part of the Perfetti Van Melle Group in 2006, the brand's products have been manufactured in Spain, Mexico, Russia, China and Vietnam, the brand has strengthened its inspirational image and extended its range of new products designed for an adult market.

In 2008 the brand will celebrate its 50th anniversary.Since its beginnings, it has been calculated that over 50,000,000,000 lollipops have been sold throughout the world.